How do independent auto repair shops sell more of the work they already recommend? Spend one day training with Heath Blake, Saturday, September 19 in Rocklin, CA.

Hosted by Heath Blake, who scaled a shop group from 8 to 22 locations as COO, then CEO.

One full day of hands-on sales training for shop owners and service advisors: 8:00am to 5:00pm, Saturday, September 19, in Rocklin, California.

HAB's one-day sales training teaches independent auto repair shop owners and service advisors how to present recommended work so customers understand it, trust it, and approve it. It runs Saturday, September 19, 8:00am to 5:00pm, at 2205 Plaza Drive Suite 100, Rocklin, CA. Seating is limited, at $500 per seat including breakfast and lunch.

Why do customers decline work they actually need?

Most customers do not say no because the work is wrong. They say no because they walked out unsure. The inspection found real problems, the estimate was honest, and they still left with the recommendations declined, telling themselves they would think about it.

When a customer does not understand what the work does for their car, or does not trust how it was presented, the safest answer for them is no. That no is not about price. It is about clarity and confidence.

Every one of those declined tickets is work your team already found, wrote up, and recommended. The car needed it. The customer just was not given a reason to say yes.

What will my team be able to do differently on Monday?

Your advisors will walk a customer through an inspection so the findings make sense, present the recommendation with confidence, handle objections without arguing, and close naturally, in a way the customer feels good about. We practice it live, hands on, all day, so it holds up on a busy Monday morning, not just in a classroom.

The next step is simple: register for the September 19 training below.

Frequently asked questions

Last updated: September 1, 2026