Consulting Built Around a Real Sales Process
HAB's consulting engagement installs the same 8-step sales process HAB ran across a multi-location shop group, adapted to your team, your bay count, and your customers.
The 8-Step Sales Process
- Establish Rapport — build trust with the customer in the first minute.
- Establish Credibility — the shop tour, certifications, and warranty story that earns the benefit of the doubt.
- Collect Data — get the vehicle into the bay and separate the conversation about the car from the conversation about the customer's day.
- Inspect & Analyze — a full digital vehicle inspection (DVI) with photos, scored green/yellow/red against manufacturer spec.
- Build & Strategize — turn the inspection into a clear, prioritized recommendation.
- Present — walk the customer through findings and investment without losing momentum.
- Overcome Objections — listen first, respond with substance, never argue.
- Execute the Close — a natural, assumptive close that respects the customer's decision.
We also coach the recovery conversation for anything that goes wrong — because how a shop handles a complaint is often what earns the next five referrals.
The 90-Day Rollout
- Days 1-30 — Stabilize: get the foundational steps running consistently on every car.
- Days 31-60 — Master: build fluency across the full process with daily reps.
- Days 61-90 — Cement: lock it in with ride-alongs, live feedback, and your team's first internal promotions.
Coaching format: Weekly virtual sessions plus a monthly full-day, in-person visit — live calls, ride-alongs, and coaching between customers, not a slide deck delivered once and forgotten.
Book an In-Person Shop Day
Heath comes to your shop for hands-on, on-the-floor work with your team. Book a full or half day below. Once you book, you'll get a confirmation and we'll reach out to tailor the day to your shop, your team size, and your goals.
Book an In-Person Shop Day →Beyond the floor — the Portfolio track
For owners thinking further ahead — succession, partial exit, or partnering with HAB on growth — HAB also works with a smaller group of shops on a portfolio/ownership track. If that's the conversation you want to have, say so when you reach out; we'll talk specifics directly rather than posting deal terms here.